Case Study
Carolina Biological Supply Company: Mastering the Science of Product Content
COMPANY OVERVIEW Founded in 1927 by Thomas E. Powell Jr., a geology and biology professor at Elon University, Carolina Biological Supply Company is a leading supplier of science teaching materials. Their mission is simple: To provide educators with the finest products and services that help students of all ages learn and understand science. Carolina Biological Supply Company partners with educators and scientists to supply everything from living organisms and preserved specimens, to laboratory equipment and microscope slides, and thousands of other items. Their products are used by students, teachers, professors, doctors, NASA scientists, astronauts and others in the scientific and health communities. Since its founding, Carolina Biological Supply Company has provided customer