Case Study
Canadian Tire Increases Satisfaction With Quantum Metric & Google Cloud Platform
Conversion Revenue Impact Visibility 40% increase in online sales from price sensitive customers Quantum Metric gives us the ability to make decisions that have an immediate and direct impact on revenue. Uncovering of behavioral and technical errors Canadian Tire Increases Online Revenue and Customer Satisfaction With Quantum Metric & Google Cloud Platform C A S E S T U D YUsing both Quantum Metric and Google BigQuery, the analytics team at Canadian Tire was able to quantify a segment of customers labeled as ‘bargain hunters’ in Quantum Metric. Quantum Metric, native to the Google Cloud Platform (GCP), along with Google BigQuery is able to visualize the online and offline omnichannel customer journey in real time. During any given day, the Canadian Tire team found that 10-20% of those cust