Success Story Calix Learn how Calix increased app adoption by 300%, app engagement by 100%, and saved over $14,000 in printing costs. The Issue For Calix, events are a crucial part of their marketing strategy and mix, driving lead generation and operating as a communicate channel to their existing customer base. Their teams run over 200 events worldwide a year with two large marquee events, the user group conference in the fall, in Las Vegas. And their road show in the spring. Calix first tried a mobile event app provider out of the Netherlands when budget constraints were top of mind. Decided to make the switch after their attendees experienced severe connectivity issues, weren’t able to access the agenda and push notifications were not being sent.

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