Brief Allemendcenter of Fraunfeld shopping mall installed two external 32” signs at the entrance area to inform public transport reliant visitors about nearby bus stop schedule. Situation analysis Recently opened shopping mall faced problem arising from inconvenient access of clients, representing large segment of visitors. They rely on bus connection with 15 minutes waiting time for ones just BUS STATION SCHEDULE DISPLAY IN SWITZERLANDmissing the ride. Such bother would cause unnecessary stress and worse customer experience. It would also mean shorter dwell time, decreasing potential revenues. Solution Facility managers decided to place at the visible entrance locations 32” sunlight readable LCD displays with bus schedule real time info. Investment will help bus travelers better experi

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