Case Study
Buildium | Leveraging Back-End Data to Scale Paid Search Program
Synapse SEM partnered with Buildium to optimize their PPC and SEO strategies, focusing on high-performing sales themes. This led to a 117% increase in sales and a 59% increase in MQL volume YoY. Additionally, cost/MQL decreased by 22%, and traffic increased by 26%, while managing CPC growth at 8%.