Case Study

Buildium | Leveraging Back-End Data to Scale Paid Search Program

Buildium | Leveraging Back-End Data to Scale Paid Search Program

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Synapse SEM partnered with Buildium to optimize their PPC and SEO strategies, focusing on high-performing sales themes. This led to a 117% increase in sales and a 59% increase in MQL volume YoY. Additionally, cost/MQL decreased by 22%, and traffic increased by 26%, while managing CPC growth at 8%.

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