Building loyal fans with push and in-app messaging
Building loyal fans with push and in-app messaging
2 Pages©2014 Urban Airship | 1417 NW Everett St, Suite 300, Portland, OR 97209 | 800.720.2098 | urbanairship.com Direct open rate from influenced push messages from July 2014 – Sept. 2014 33 % 36k App downloads as of August 2014 The Seattle Sounders FC major league soccer team enjoys a loyal, tech-savvy fan base. To better serve these fans and to adapt to a decline in web traffic and increased mobile use, the Sounders created an app
