Yeshiva University is a private institution located in New York City, grounded in Jewish scholarship, tradition, and values, while providing an education based in the liberal arts and sciences, law, business, and other professions. Yeshiva recently embarked on a strategic initiative to increase its enrollment and offer new academic offerings through mission- and market-driven programs. “We sought to increase the number of master’s degrees we offered,” says Selma Botman, provost of Yeshiva University. “Our purpose was to provide our undergraduate students and members of the broader community with the skills and knowledge they need to go on to advanced study or be ‘job ready’ and successful.” In an effort to deliver high quality programs, tap into student interests, and help meet

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