Case Study
Building Business with Customer Centricity: The BBVA Program
THE IMPACT Financial Growth Total assets for the BBVA Group grew 8.1% between December 31, 2010, and December 31, 2011. The Wharton leadership development program ran for the duration. Industry Recognition In 2011, Fortune magazine ranked BBVA the best European company in leadership management, crediting the strong relationship between BBVA’s business strategy and its approach to leadership. A Stronger Company After comp