https://www.creekmoremarketing.com/ When it comes to major life decisions like paying off a mortgage, homeowners want to be certain they work with a loan officer whom they trust. Even with a great referral, clients conduct thorough research online for proof that they’re choosing the best officer. The most powerful proof is high ratings from lots of online reviews. Although Academy Mortgage was making its clients happy, there was no evidence online to support it. “We just weren’t getting feedback. We didn’t have a bad online reputation -- we had no online reputation. Our loan officers were practically impossible to find online, so clients weren’t able to get that validation they needed when researching their loan officer online,” said Tim Marti, Marketing Director at Academy Mortga

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