Buffalo Trace Visitors Center Expansion – Two Studies Frankfort, Kentucky In 2014, Hunden Strategic Partners evaluated the Buffalo Trace application to the Kentucky Tourism Development Act to expand their visitor center to include an additional 11,200 square feet of meeting and event space, tasting area and gift shop. The Center at the time of analysis was so popular that it could not adequately service the number of tourists wanting a full tour and tasting experience. The Center was also experiencing requests for engraved merchandise and special events. In its analysis, HSP completed a full market and financial feasibility study for the facility and determined the economic, fiscal and employment impact for the project. This included a comparable analysis of existing visitor

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