Case Study
BSkyB’s Multi-Screen TV Services
© 2012 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information. Page 1 of 4 Customer Case Study EXECUTIVE SUMMARY COMPANY PROFILE British Sky Broadcasting Group, better known as BSkyB, plays an important role in the British TV and radio landscape. BSkyB has an expanding niche market: satellite broadcasting of TV programs through pay channels. COMPANY HISTORY BSkyB (Sky) is the largest pay-TV servi