BrightSign Players Power Signage Screens at Vue Entertainment Success of eleven cinema roll-out inspires wider installation Cambridge, UK, Wednesday, 3 May, 2017 – BrightSign, LLC®, the global market leader in digital signage media players, today announced that its players have been chosen for a digital signage rollout at Vue Entertainment, one of the UK’s largest cinema chains. Digital Signage based on BrightSign XD232 players supplied by Midwich has been installed by system integrator 360 Digital in eleven Vue Cinemas, including a new site in Darlington. Vue Entertainment is transitioning from using static posters and low resolution retail advertising as promotional platforms, to digitising across their estate of 85 cinemas in the UK. The chain initially commissioned 360 Digital

Join for free to read