Case Study
Branson Landing Retail, Dining & Entertainment Impact Analyses
Branson Landing Retail, Dining & Entertainment Impact Analyses Branson, Missouri The Branson Landing project was completed in 2006 just before the last recession and helped mitigate the effects of the down economy on Branson’s economy. Prior to the development of this major mixed-use project, the tourist-based economy of 10,000 residents was plateauing and suffering from a glut of theaters (as many as 50) and a lack of variety or depth in its offerings. Branson Landing was a massive public-private partnership that brought new energy and visitors (higher spending tourists, convention groups, etc.) to the market that previously would not have considered a trip to Branson. It also focused economic energy on the downtown area, to which it is adjacent. The components of the project