Case Study

Branch Technology Investments

Branch Technology Investments

Branch Technology Investments apt CASE STUDY A leading retail bank optimizes roll-out of a new branch technology. ? The client had begun to test a new branch technology designed to improve their banking customer service delivery but was worried that increased automation of transactions was costing htem critical cross-sell and upsell opportunities. ? APT’s Test & Learn for Sites TM determined that younger bank customers utilized the new techno

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