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BrainJuicer Builds Winning Products and Campaigns with Smart Online Research

BrainJuicer Builds Winning Products and Campaigns with Smart Online Research

IBM
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Case Study BrainJuicer BrainJuicer Builds Winning Products and Campaigns with Smart Online Research Natural Language Processing (NLP) makes digital avatars ultimate focus group Richard Shaw, VP and DigiVisionary at BrainJuicer, has a unique perspective on brainstorming. “Our job is to generate new ideas for products and campaigns for clients’ brands. It is my belief that new ideas usually do not come as ‘eureka moments’, but instead by c

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