Bold Metrics technology helped connect brides with gowns that fit them, leading a 50% growth in conversions.
Bold Metrics technology helped connect brides with gowns that fit them, leading a 50% growth in conversions.
3 Pages90% Fit accuracy. Up from 60% 50% Increase in conversions Proven Results “Bold Metrics is an excellent strategic partner for anyone looking to tailor-fit or eliminate the universal problem of size. Their customer service is unparalleled, and their technology game-changing.” — Cali Brutz, Co-Founder of Borrowing Magnolia. CASE STUDY BORROWING MAGNOLIA“With the help of Bold Metrics, we have virtually eliminated fit as a reason that users may not convert.” — Cali Brutz, Co-Founder of Borrowing Magnolia. T H A N K S T O B O L D M E T R I C S , B O R R O W I N G M A G N O L I A ’ S B R I D E S C A N N O W S A Y “ I D O ” T O O N L I N E G O W N R E N T A L S In 2014, Cali Brutz and Ashley Steele saw an opportunity and co-founded online boutique Borrowing Magnolia to connect brides to beauti
