Case Study

Boehringer Ingelheim Standardizes All Prescription Medicine Commercial Teams Worldwide on Cloud-Based, Veeva CRM and iRep

Boehringer Ingelheim Standardizes All Prescription Medicine Commercial Teams Worldwide on Cloud-Based, Veeva CRM and iRep

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PLEASANTON, CA—April25, 2012–Boehringer Ingelheim, a Top 20 global pharmaceutical company has selected Veeva CRM, including iRep for the iPad, for global deployment supporting its prescription medicine commercial and medical teams. Boehringer Ingelheim is headquartered in Germany, and operates globally with 145 affiliates and more than 42,000 employees.

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