Case Study

Bernina International

Bernina International

Pages 3 Pages

Bernina International Client Story sales@cd2learning.com | www.cd2learning.com | Copyright 2018 CD2TM All Rights Reserved. | Client Story - Bernina - 2/14/2018 INTRO A growing interest in sewing, DIY, and cottage industries - along with the rising cost of in-store goods - has resulted in growth for the sewing industry. Demand for computerized and feature - rich machines, is boosting sales. The global market for machines is projected to exceed 29 million units by 2024. In the sewing industry, the brand BERNINA is considered the class leader - Swiss precision for the hobbyist or professional! “One of BERNINA’s greatest strengths is reacting when they see something that needs to be done,” says Susan Fears, Learning Center Manager at BERNINA of America. In the summer of 20

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