Case Study: Re-Imaging the Firm JSDA.com RE-IMAGING THE FIRM BERGER KAHN Marina del Rey, California 25,000 Square Feet A prominent entertainment industry attorney firm needed to boost its morale and refresh its image in its west side headquarters office. In an atmosphere of increased competition from the marketplace, this law firm was feeling the effects of the spirited development and growth of a satellite office in a nearby area. The original partners of the firm practice at the Marina del Rey office. The firm has had a history of retaining high-end design firms including Frank Gehry. In fact, upon closer review JSDA located a few collectible Gehry corrugated cardboard furniture items within internal storage. The project goal was one of re- imaging the spac

Join for free to read