The Challenge The sales team was spending too much time and money on inaccurate and out-of-date contact information. Prior to partnering with ZoomInfo, the sales team at beep! Directed relied on another data provider. However, the experience left a lot to be desired, and Patrick Cahill, President of beep! Directed, realized the sales team was not getting optimal results for their prospecting efforts. “One of our clients provided us with a list of contacts from ZoomInfo to reach out to, which had far more accurate direct dial phone numbers and email addresses than we were used to seeing,” explained Cahill. “That’s when I knew it was time to make a change.” The Solution Using ZoomInfo, the sales team was able to increase efficiency and fuel their pipeline with new, targeted contac

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