Case Study
BCC Software Embraces The CustomerCentric Selling Methodology And Increases New Software Sales By Over 60%
BCC Software Embraces The CustomerCentric Selling Methodology And Increases New Software Sales By Over 60%
CustomerCentric Selling® Helps BCC Software Boost Sales Performance BCC Software embraces the CustomerCentric Selling® methodology and increases new software sales by over 60% Business Problem For years, BCC Software enjoyed remarkable levels of customer satisfaction and retention while offering a base product widely perceived to have significant “up market” potential. But these factors alone were not enough to help the company