Case Study
BCBGMaxAzria
info@bluecore.com www.bluecore.com About BCBGMaxAzria Founded in 1989 by Designer, Chairman and CEO MaxAzria, BCBGMaxAzria Group, LLC owns and operates women’s ready-to-wear and accessory retail boutiques in the U.S. and internationally. Named for the French phrase, “bon chic, bon genre, ” a Parisian slang meaning “good style, good attitude, ” the brand embodies a true combination of European sophistication and American spirit. From casu