Case Study

Banco Santander Chile

Banco Santander Chile

Who is Banco Santander Chile? With over 3.6 milion clients, Banco Santander is Chile’s largest retail and commerical bank. Key to its vision is putting the customer at the center of everything the bank does and operat- ing under the fundamental concept of “Simple, Personal and Fair.” Mobile Banking Apps Optimized for Increased Demand Chile has the one of the highest levels of online banking engagement in South America, with 90 percent of internet users having access to a banking app. As a result, electronic payment for goods and services is more common too: research shows that 35 percent of online bank- ing clients use apps to pay in shops by mobile phone. Data analysis indicates that the use of online banking and payment apps is increas- ing, with the trend towards remote tra

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