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Banco Nacional de Costa Rica Improves CRM and Marketing Effectiveness with Informatica Data Profi ling Solution

Banco Nacional de Costa Rica Improves CRM and Marketing Effectiveness with Informatica Data Profi ling Solution

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SUCCESS STORY “Informatica Data Explorer is marvelous for discovering the quality of data, because the results are obtained quickly and the only limits to what you can do are in your mind - the tool always off ers more.” —Sergio Rodriguez, Director of Databases and Strategic Information, Banco Nacional de Costa Rica The Challenge Established in 1914, the Banco Nacional de Costa Rica (BNCR) is a leading bank in Costa Rica, with 140 offi ces in

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CRM (Customer Relationship Management)
Financial Industry

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