Case Study: Baja Bae’s Global Beauty Brand Glows with Help from ShipBob on August 10, 2018 By Rachel Burns Learn how Baja Bae founders Carly Paiker and Tamarin Oblowitz turned a vacation realization into an internationally successful ecommerce beauty brand with help from ShipBob. Customer Profile Baja Bae is Australia’s number one natural caramel lotion and the first of its kind. The vegan, cruelty-free lotion accelerates the tanning process, nourishes and hydrates skin, combats cellulite and scarring, and more. BackgroundBaja Bae was created when best friends Carly and Tamarin, on vacation in Mexico, realized that they needed a tanning product that was all-natural, smelled amazing, and didn’t leave a sticky or oily residue on the skin. After scouring the market, they realized that the bea

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