Success Story: Aylin and Altug Kucukoglu from Abiza |Zenstores Blog Aylin Kucukoglu runs Abiza, selling handmade jewellery on Etsy and Shopify with her husband, Altug; they share why it was important to set up their own online store after selling on Etsy and how they’ve overcome the logistical challenges of running an ecommerce business. Why did you start your ecommerce business? Aylin: I originally started an online clothing shop about six or seven years ago, but it grew quite quickly and became too much for me to run on my own so I closed it down. I then started researching and planning to start another online business, this time selling jewellery. We were moving countries fairly often so selling online worked well; I wanted a job that I could move anywhere. Altug: It started out as a

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