Success Story: Belinda Bowman from Lilybels | Zenstores Blog Belinda Bowman from Lilybels sells handmade signs on eBay, Amazon, Etsy and Shopify. She shares advice about selling across multiple platforms and how to utilise social media to market your ecommerce business. When did you start selling online and why? We started the business at the end of 2015, selling on Etsy. I’ve always had a love for home decor, particularly unusual items. Our Etsy store became popular quite quickly so we branched out to our own website, using Shopify, and started selling on Amazon. From there it’s grown a lot, but most of our sales come from our own website. It’s important to sell on different platforms though because each one has a different audience and type of customer and we don’t want to put all our e

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