Case Study

Augusta Entertainment Complex Augusta, GA

Augusta Entertainment Complex Augusta, GA

VENUE MANAGEMENT FOOD SERVICES & HOSPITALITY TICKETING & FAN ENGAGEMENT SpectraExperiences.com Challenge The William B. Bell Auditorium opened in the 1950s, and the James Brown Arena opened in 1980. Both venues fell dormant with touring shows in the 1990s under many different managers including public and private. In 2008, the City of Augusta hired Spectra in 2008 to leverage their industry relationships and bring entertainment to Augusta, w

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