Case Study
Ampush Drives High-Priced Luxury Bike Sales Using Facebook Video Ads
Daniel Lee Media Analyst Ampush Peloton was an extremely interesting campaign and probably one of the ?rst to sell a $2000 bike successfully on Facebook. Website Custom Audiences and video ads played a huge role in our success. A key takeaway for people trying to market a high-ticket price item would be to try and use video. Since the user can’t physically try the product, video offers an interactive alternative allowing the user to see