Case Study
American Apparel: 400% increase in ROI on FB Retargeting
American Apparel makes sweatshop free fashion basics: from T-shirts and hoodies to blazers and lace garments. They have 320 retail outlets and 12 online web stores serving most regions of the world. www.americanapparel.com American Apparel had tried Facebook ads a few years ago, but the fact that they could not track purchasing conversions was a deal breaker. And while their experience with display retargeting was positive, they also sa