Allegra Tampa - Downtown is a small commercial printer that has embraced digital printing technology and workfl ow automation to remain ahead of its competition. Joel and Nancy Routman opened their printing facility in 1989 under the Insty-Print brand and switched to Allegra in 2004 as the company’s work evolved more toward that of a small commercial printer. The shop had added a color copier in 1990, but by 2006 the Routmans realized they needed to adapt. They began down the road of becoming a digital print business and by 2013 had radically transformed the company. The Routmans’ children grew up helping in the family business. One son, Jeff , took over as president in 2012 when their father retired, and his brother Jason returned in 2013. The company also went through si

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