Al Shaya Group, operating over 4,000 stores across diverse sectors including food, fashion, and pharmacy, sought to enhance customer experiences amid evolving consumer behaviors. To stay competitive, they needed to modernize their legacy data architecture and embrace digital transformation. By adopting Astera’s advanced data integration and automation solutions, Al Shaya streamlined data consolidation from multiple sources, enabling real-time insights and improved decision-making. This modernization empowered the retail giant to better anticipate customer needs, optimize operations, and drive growth across its extensive brand portfolio globally.

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