BRAND IDENTITY GUIDE VERSION 1.0 | ISSUED JANUARY 2020 A leading processor of alumina-based industrial minerals handles more than 120,000 tons of material every year for refractory and abrasive industries. These rocks are crushed, screened, and sized into smaller pebbles, grits and powders before being poured into supersacks that are transported to end-users. THE PROBLEM LOST PRODUCTIVITY AS MATERIAL TRANSFER GRINDS TO A HALT The quick transfer of processed material from storage bins into the supersacks was a continual issue at the plant. The bins ranged from 4 to 9 feet in diameter, contained materials from fine powders to small pebbles, with bulk densities from 80 to over 100 lbs/ft3. Despite the relatively steep slopes of the vessels, ranging from 70 to 75 degrees, these mate

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