Case Study
Airport Achieves All Time High Deliverability Rate By Using Re-Engagement Program To Identify Most Profitable Customers
Airport Achieves All Time High Deliverability Rate By Using Re-Engagement Program To Identify Most Profitable Customers
case study silverpop.com © 2012 Copyright Silverpop. All rights reserved. The Silverpop logo is a registered trademark of Silverpop Systems Inc. PAGE 1 Birmingham airport Airport achieves all time high deliverability rate by using re-engagement program to identify most profitable customers ThE ComPAny Birmingham Airport is a national airport for the UK and a gateway to the UK’s ‘Premier City,’ Birming- ham. In 2011 just under 9 million pa