Case Study

Advantage Sport & Fitness Gains Visibility with Help from SWK and Acumatica

Advantage Sport & Fitness Gains Visibility with Help from SWK and Acumatica

Patience & Visibility was a one-man show for a number of years,” says John Pfuntner, Vice President, Director of Business Operations and the second of three Co-owners of the company. John joined Murray in 1993, saying, “then it became a two-man show.” As of 2019, Advantage Sport & Fitness employees 97 people across all of their locations ASF has continued to grow since its founding, expanding from CLIENT: Advantage Sport & Fitness, Inc. Pennsylvania and their home base of upstate New York into New York City in 2011. They soon also gained several markets in the US South, including the Carolinas, Virginia, Florida, Georgia and Alabama. “We now capture most of the Eastern US,” says John. Their annual sales went from $100,000 to $35 million total, and they now handl

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