CASE STUDY 2020 EDITION AUGUST 2020 - FEBRUARY 2021KEY OBJECTIVES Determine through engagement with the bot the key goals of website visitation Provide a stream-line experience to present the best content based on the goals of the visitors Assist Adora staff by reducing the time spent on responses and where possible answer inquiries PROJECT Around July 2020, Adora Fertility was preparing a new design and restructure of their website, in the process NitroBots was hired to set up & launch a Virtual Agent ChatBot via Adora Fertility's Facebook page & website at a later date. JUNO THE AI CHATBOT WAS LAUNCHED ON ADORA FERTILITY’S FACEBOOK PAGE ON 1ST AUGUST, 2020.U S E R G R O W T H August ‘20 to February ‘21 I N Q U I R Y D I S T R I B U T I O N November 2020I N T E N T P A T H S S E S S

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