Action Service & Distributie B.V., a leading retail chain in Europe, partnered with Capgemini to migrate its IT infrastructure from a private to a public cloud using Microsoft Azure. This shift aimed to enhance cost efficiency, flexibility, scalability, and real-time data insights to support Action's ambitious growth plans. Benefits included faster time-to-market, improved system reliability, and optimized operations. The cloud migration also enabled rapid deployment of new services like online shopping during the pandemic, boosting innovation and aligning with Action’s long-term growth strategy across Europe.

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