A wide range of projects for City & Guilds City and Guilds Background Over the last four years, Shift Learning has completed a number research projects for City & Guilds, helping them to develop competitive qualifications and products that meet the needs of an ever-changing market. We have worked on projects across a number of their key markets, helping them to better understand the needs of consumers. This has provided clear evidence- based recommendations on marketing and communications, qualification development and the development of online products that support students studying towards their qualifications. Our approach and methodology We have used a number of different methodologies, adapting our research methods to the needs and required outcomes of each particular project. These h

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