CASE STUDY: IN PURSUIT OF A NEW LOS A Matter of Trust: How iServe Residential Lending Found Success with LendingQB Relationships are the cornerstone for any successful strategic partnership. Strategic relationships serve as the foundation for trust in which all ideas stem from. For lenders, having a large menu of features and capable software is great, but these things are nothing without a strong relationship between the loan origination software (LOS) provider and lender that fosters open communication and innovative thinking. Getting the total package – a strong vendor partnership and an innovative LOS – was critical for San Diego-based iServe Residential Lending. A few years ago, the team had become frustrated with their existing LOS. The lender struggled with an LOS tha

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