A FUTURE THAT'S EASY TO SELL With RFID technology, Future Communications Company is able to increase both sales and customer satisfaction. Background Future Communications Company (FCC), based in Kuwait, is the country’s main distributor of Nokia phones and accessories and operates more than 30 retail stores. Challenge The company wanted to provide best-in-class customer service and inventory management to drive sales and maximize profit margins. Solution FCC uses DogBone, ShortDipole and Belt RFID products to tag communications merchandise ranging from mobile phone packages to accessories. These items are stocked on intelligent shelves, powered by RFID readers that alert employees if the merchandise falls below preset levels. Success By implementing an RFID enabled inventory management so

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