Case Study

23% increase in conversion rates for international users

23% increase in conversion rates for international users

Pages 2 Pages

23% increase in conversion rates for international users Showing a message layer will make it clearer to non-UK visitors that DFS can deliver throughout Europe. Hypothesis Case study: Conversion uplift DFS wanted to inform their international visitors that they ship outside of the UK. They decided to target their European visitors with personalized notifications. Opportunity Users on their first session from either France, Spain, Port

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