Case Study
2.2 Billion Clicks And Beyond: How Hootsuite Modernized Its URL Shortener To Scala/Akka Using The Lightbend Reactive Platform
2.2 Billion Clicks And Beyond: How Hootsuite Modernized Its URL Shortener To Scala/Akka Using The Lightbend Reactive Platform
2.2 Billion Clicks And Beyond: How Hootsuite Modernized Its URL Shortener To Scala/Akka Using The Lightbend Reactive Platform About Hootsuite Hootsuite is the world's most widely used social media relationship platform. More than 10 million users, including 744 of the Fortune 1000 companies, trust Hootsuite to manage their social media programs across multiple social networks from one integrated dashboard. The Challenge Ow.ly is Hootsuite’s popular URL shortening and click analytics service. Through Hootsuite’s web and mobile dashboards, users submit long URLs to Ow.ly in exchange for a trackable, shortened URL for social sharing. To date, Ow.ly has generated several billion shortened URLs and handles several billion clicks per month (thousands of clicks per second during peak usage). The