Case Study
16x higher than average CTRs for automotive brand, targeting low-funnel vehicle shoppers
Case study 16x higher than average CTRs for automotive brand, targeting low-funnel vehicle shoppers The Challenge Mediative’s client, a well-known automotive brand, wanted to become the top-of-mind brand for in-market, low- funnel vehicle shoppers in Canada. They teamed up with Mediative to run branding campaigns on websites where customers are actively looking for vehicles. This highly qualified audience would be more likely to click on an ad