The Bates ExPI™ (Executive Presence Index) identifies 15 observable leadership behaviors that influence a leader's ability to engage, inspire, and align teams. It measures leadership effectiveness through three dimensions: Character (trust-building traits like authenticity and integrity), Substance (credibility-establishing qualities like wisdom and confidence), and Style (communication skills like assertiveness and inclusiveness). Leaders can use this model to adapt their behaviors based on business context, align intentions with others' perceptions, and drive better organizational outcomes through tailored leadership actions.

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