Content Creation in the Age of Generative AI: Implications for Value and Scale

40 Pages

This IDC white paper explores how GenAI is accelerating content creation, increasing volume, richness, file size, and storage demand across industries. It notes organizations are generating new content types, producing more variations, and retaining data longer for reuse and model training. The paper highlights trends in replication, governance gaps, and rising storage requirements, with HDD-based tiers remaining essential. It also emphasizes democratized creation, faster workflows, and the strategic value of retained AI-generated data.

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Content Creation in the Age of Generative AI: Implications for Value and Scale

Content Creation in the Age of Generative AI: Implications for Value and Scale

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