Blockchain boosts product traceability by creating secure, transparent records across supply chains. Infosys showcases solutions in agriculture and CPG, including farm equipment authentication and cocoa sourcing verification. Brands like Walmart and LVMH use blockchain to fight counterfeiting, improve food safety, and enhance customer trust. Benefits include faster recalls, proof of origin, fraud prevention, optimized logistics, and customer engagement. By integrating IoT and smart contracts, blockchain strengthens transparency, sustainability, and profitability for manufacturers and retailers.

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