This Eckerson Group whitepaper defines data products as reusable, stakeholder-driven assets delivered with clear standards and governance. It outlines a phased adoption strategy starting with small, high-value use cases and scaling through automation and governance guardrails. The paper explains the importance of product thinking, cross-functional collaboration, and dedicated data product owners. It highlights the need for self-service platforms that enable users to discover, access, and trust data assets. The guide concludes that scalable data product programs require automated governance, CI/CD integration, and domain accountability.

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