This document outlines five critical components of effective oncology patient support programs: access and affordability, education, adherence, emotional support, and care coordination. It emphasizes the need for personalized, empathetic engagement across the patient journey to reduce barriers and improve outcomes. The brief highlights how digital tools, nurse support, and real-time insights can enhance adherence and persistence. IQVIA demonstrates that well-designed support programs improve patient experience while delivering measurable value for manufacturers and healthcare systems.

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