The KPMG report *"The Intelligent Tech Enterprise: A Blueprint for Creating Value Through AI-Driven Transformation"* outlines how technology companies can harness AI to drive operational efficiency, competitive advantage, and innovation. Despite AI’s transformative potential, many companies face hurdles like poor strategy alignment, low AI literacy, and integration challenges. KPMG presents a roadmap with three phases—Enable, Embed, and Evolve—guiding firms from foundational AI adoption to ecosystem-wide transformation. The report identifies top value areas (like performance optimization, CRM, and product development), offers five key strategic recommendations, and emphasizes trust, data readiness, and workforce evolution as pillars of successful AI integration.

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