The Forrester report on AI and Analytics in retail identifies 19 key technologies impacting the sector. It categorizes these into four quadrants: "Invest" for emerging, high-value tools like anomaly detection and returns optimization; "Maintain" for mature, high-value techs such as customer analytics and pricing optimization; "Experiment" for early-stage options like autonomous stores and vehicles; and "Divest" from standalone recommendation engines due to limited standalone value. The guidance helps retailers optimize AI investments for cost savings, customer experience, and operational efficiency.

Join for free to read